Alternatives to Act-On
Other Marketing automation vendors we measure, sorted by how much they publish that Act-On does not. This is a comparison of disclosure, not of features or fitness.
12 shown of 20 that differ from Act-On on at least one criterion we measured for both. Public transparency score, not a product or security rating.
Act-On has 6 gaps in what we could measure: Data processing agreement, Subprocessor list, Certifications named, Uptime SLA with a figure, No third-party tracking before consent, security.txt (RFC 9116). The column “publishes and Act-On does not” is the one that closes them.
| Vendor | Score | Publishes, and Act-On does not | Act-On publishes, and they do not | |
|---|---|---|---|---|
| Insideruseinsider.com | 50/100 | 4 Data processing agreement, Subprocessor list, Certifications named, +1 | 3 Data location stated, Status page with history, Public pricing | Compare |
| Mappmapp.com | 52/100 | 3 Data processing agreement, Certifications named, security.txt (RFC 9116) | 2 Status page with history, HTTPS enforced with HSTS | Compare |
| Loopsloops.so | 75/100 | 2 Data processing agreement, Subprocessor list | nothing | Compare |
| Keapkeap.com | 61/100 | 2 Data processing agreement, Subprocessor list | 1 Data location stated | Compare |
| Customerlycustomerly.io | 57/100 | 2 Subprocessor list, Certifications named | 1 Status page with history | Compare |
| CleverTapclevertap.com | 55/100 | 2 Data processing agreement, Certifications named | 1 HTTPS enforced with HSTS | Compare |
| Airshipairship.com | 52/100 | 2 Subprocessor list, security.txt (RFC 9116) | 2 Status page with history, Public pricing | Compare |
| GetResponsegetresponse.com | 50/100 | 2 Data processing agreement, Certifications named | 1 Data location stated | Compare |
| Postscriptpostscript.io | 56/100 | 1 Data processing agreement | nothing | Compare |
| Verogetvero.com | 50/100 | 1 Certifications named | nothing | Compare |
| Brazebraze.com | 48/100 | 1 security.txt (RFC 9116) | 1 Public pricing | Compare |
| Bloomreachbloomreach.com | 35/100 | 1 Subprocessor list | 2 Data location stated, HTTPS enforced with HSTS | Compare |
Only criteria we could measure for both are counted. Where we could measure one and not the other, the row is silent: that would be a statement about our measurement, not about either vendor. Every single result with its source is on the two profiles.