SEO tools vendors, ranked by transparency
Search engine optimisation platforms, ranked by what they publish about how they handle your data.
- 30Vendors
- 30Ranked
- 12Criteria each
- 2026-08-31Checked
| # | Vendor | Score | DPA | Subproc. | Region | Status | Pricing | Certs | SLA | HSTS | Consent | sec.txt | Notice | Contact |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Conductor | 55 | ✗ | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✗ | ✗ | – | – |
| 2 | Ahrefs | 50 | ✓ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 3 | seoClarity | 50 | ✓ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 4 | Advanced Web Ranking | 45 | ✓ | ✗ | ✗ | ✓ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 5 | Frase | 40 | ✗ | ✗ | ✓ | ✗ | ✓ | ✓ | ✗ | ✓ | ✗ | ✗ | – | – |
| 6 | Moz | 40 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✓ | – | – |
| 7 | AccuRanker | 35 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 8 | Dragon Metrics | 35 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 9 | Mangools | 35 | ✓ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 10 | Semrush | 35 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 11 | Similarweb | 35 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 12 | Sitechecker | 35 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 13 | BrightEdge | 30 | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | – | – |
| 14 | Screaming Frog | 25 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 15 | Seobility | 25 | ✗ | ✗ | ✓ | ✗ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 16 | OnCrawl | 21 | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | ✗ | – | – | – |
| 17 | SE Ranking | 21 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | – | – | – |
| 18 | Clearscope | 20 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 19 | Nightwatch | 20 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 20 | Sistrix | 20 | ✗ | ✗ | ✗ | ✓ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 21 | Surfer | 20 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 22 | Wincher | 20 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 23 | Botify | 10 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 24 | Majestic | 10 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 25 | Ryte | 10 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | – | – |
| 26 | Serpstat | 10 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | – | – |
| 27 | Sitebulb | 10 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 28 | SpyFu | 10 | ✗ | ✗ | ✗ | ✗ | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 29 | Linkody | 0 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
| 30 | MarketMuse | 0 | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ | – | – |
This category, criterion by criterion
How this market does on each criterion, with its own share and how it compares with the rest.
Data processing agreement · Subprocessor list · Data location stated · Status page with history · Public pricing · Certifications named · Uptime SLA with a figure · HTTPS enforced with HSTS · No third-party tracking before consent · security.txt (RFC 9116)
Every result links its source on the vendor page. A dash means we could not measure it, not that it is missing. See how we score.