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Mixpanel: what they publish

mixpanel.com · Web analytics · checked 2026-10-13

78/100BBand B

Rank 1 of 33 in Web analytics, where the median is 39.

Public transparency score, not a product or security rating. Latest check: 2026-10-13. How the score works.

Evidence at a glance

Choose a check to see its source, date and scope.

Not found means not found at the addresses we checked. Not measured means we could not complete the check.

Start a vendor reviewDownload evidence (CSV)

Overview

2 days since the newest dated result, 2 since the oldest. 12 of 12 criteria have a measured result in the last 30 days. Failed checks and undated results are excluded.

Evidence freshness is a statement about our measurement and is kept apart from the transparency score, which is frozen at v1. How good our own measurement is.

Transparency labelsaas-ranking.com

Mixpanel

mixpanel.com · Web analytics

  1. A
  2. B
  3. C
  4. D
  5. E
  6. F
B 78of 100 Rank 1 of 33

Published commitments6 of 9 found

Measured behaviour2 of 3 found

Checked 2026-10-13. Every line links the page we found it on. A cross means we found nothing at the addresses we checked, not that the vendor has no such document. A transparency score, not a product rating.

Downloads include all checks, source URLs, dates and the snapshot ID for your procurement file. We do not issue badges.

The label is the whole measurement in one object: every criterion with its weight, the band, and the date. Public transparency score, not a product or security rating.

Every line in it links the page we found the result on, or lists the addresses we checked. A cross means we found nothing there, not that Mixpanel has no such document.

Where Mixpanel sits in Web analytics

  1. A0 0%
  2. B3 9%
  3. C5 15%
  4. D7 21%
  5. E11 33%
  6. F7 21%
33 vendors with a score. Bands have fixed thresholds, see how the score works.

The band of Mixpanel is marked. Vendors without a score are the ones where we could measure too few criteria to rank them – a gap on our side, counted separately.

What Mixpanel states

The exact figures and names we read off the pages linked below, with the sentence they stand in. This is what they publish, not what we verified about their systems.

Gaps, heaviest first

✗weight 2 of 3

Third-party requests seen on the first load, before any interaction.

Checked 1 address on 2026-10-13.

Show the 1 address we checked
  1. https://mixpanel.com/ – third-party requests before any interaction: cdn.mxpnl.com, cdn.optimizely.com, consent.trustarc.com, events.framer.com, framerusercontent.com, js.sentry-cdn.com, www.googletagmanager.com

Is this wrong? Send us the URL

Across the market: No third-party tracking before consent in Web analytics: 6 of 33 companies

✗

Certifications named (SOC 2, ISO 27001)

weight 1 of 3

No named certification found.

Checked 6 addresses on 2026-10-13.

Show the 6 addresses we checked
  1. https://mixpanel.com/security – reached, no match (HTTP 404)
  2. https://mixpanel.com/trust – reached, no match (HTTP 404)
  3. https://mixpanel.com/trust-center – reached, no match (HTTP 404)
  4. https://mixpanel.com/compliance – reached, no match (HTTP 404)
  5. https://mixpanel.com/legal/security – reached, no match (HTTP 200)
  6. https://trust.mixpanel.com/ – reached, no match (HTTP 200)

Is this wrong? Send us the URL

Across the market: Certifications named in Web analytics: 12 of 33 companies

✗

Uptime SLA with a figure

weight 1 of 3

No uptime figure found.

Checked 6 addresses on 2026-10-13.

Show the 6 addresses we checked
  1. https://mixpanel.com/legal/sla – reached, no match (HTTP 200)
  2. https://mixpanel.com/sla – reached, no match (HTTP 404)
  3. https://mixpanel.com/legal/service-level-agreement – reached, no match (HTTP 200)
  4. https://mixpanel.com/trust/sla – reached, no match (HTTP 404)
  5. https://mixpanel.com/uptime – reached, no match (HTTP 404)
  6. https://mixpanel.com/legal/uptime-sla – reached, no match (HTTP 200)

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Across the market: Uptime SLA with a figure in Web analytics: 2 of 33 companies

✗

Named privacy contact (DPO or privacy address)

weight 1 of 3

We found this behind a sign-in, so it is not published openly.

Seen at https://mixpanel.com/legal/privacy-policy/ · checked 2026-10-13

Show the 7 addresses we checked
  1. https://mixpanel.com/legal/privacy – reached, no match (HTTP 200)
  2. https://mixpanel.com/privacy – found, but behind a sign-in
  3. https://mixpanel.com/privacy-policy – reached, no match (HTTP 404)
  4. https://mixpanel.com/legal/privacy-policy – found, but behind a sign-in
  5. https://mixpanel.com/legal/privacy-notice – reached, no match (HTTP 200)
  6. https://mixpanel.com/trust/privacy – reached, no match (HTTP 404)
  7. https://mixpanel.com/datenschutz – reached, no match (HTTP 404)

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Across the market: Named privacy contact in Web analytics: 12 of 33 companies

Evidence

The full source lists sit behind these two groups, so that the answer above stays readable.

Published, with a source 8
✓

Data processing agreement (DPA)

weight 3 of 3

Published and readable without a login.

Source: https://mixpanel.com/legal/dpa/ · checked 2026-10-13

Across the market: Data processing agreement in Web analytics: 14 of 33 companies

✓

Subprocessors: the published list

weight 3 of 3

The actual list is published, not just a promise to keep one.

Source: https://mixpanel.com/legal/subprocessor-list/ · checked 2026-10-13

Across the market: Subprocessor list in Web analytics: 6 of 33 companies

✓

Data location: where they say data is hosted

weight 3 of 3

The hosting location is stated on a public page.

  • Locations named next to the hosting wording European Union, India, United States. This does not establish the company’s headquarters.
    Show the 3 exact wordings

    Mixpanel primarily uses data centers in the United States and European Union.

    Read at https://mixpanel.com/legal/privacy-policy/

    Statement Get in touch with legal privacy - Privacy Statement Marketing Privacy Notice GDPR EU and India Data Residency CCPA HIPAA LGPD PDPA Apple App Dev Privacy Guidance Transparency Report Mixpanel...

    Read at https://mixpanel.com/legal/privacy-policy/

    Mixpanel primarily uses data centers in the United States and European Union.

    Read at https://mixpanel.com/legal/privacy-policy/

Source: https://mixpanel.com/legal/privacy-policy/ · checked 2026-10-13

Across the market: Data location stated in Web analytics: 22 of 33 companies

✓

Status page with incident history

weight 2 of 3

A public status page with incident history.

Source: https://www.mixpanelstatus.com/ · checked 2026-10-13

Across the market: Status page with history in Web analytics: 9 of 33 companies

✓

Public pricing with figures

weight 2 of 3

Actual numbers on a public page.

Source: https://mixpanel.com/pricing/ · checked 2026-10-13

Across the market: Public pricing in Web analytics: 20 of 33 companies

✓

HTTPS enforced with HSTS

weight 2 of 3

HTTP redirects to HTTPS and the HSTS header is set.

  • HSTS max-age 63072000 seconds (730 days).
    Show the exact wording

    max-age=63072000; includeSubDomains; preload

    Read at https://mixpanel.com/
  • HSTS options includeSubDomains, preload.
    Show the 2 exact wordings

    max-age=63072000; includeSubDomains; preload

    Read at https://mixpanel.com/

    max-age=63072000; includeSubDomains; preload

    Read at https://mixpanel.com/

Source: https://mixpanel.com/ · checked 2026-10-13

Across the market: HTTPS enforced with HSTS in Web analytics: 23 of 33 companies

✓

Notice before subprocessors change

weight 2 of 3

The vendor commits publicly to giving notice before the list changes.

Source: https://mixpanel.com/legal/dpa/ · checked 2026-10-13

Across the market: Notice before subprocessors change in Web analytics: 12 of 33 companies

✓

security.txt (RFC 9116)

weight 1 of 3

Served at /.well-known/security.txt.

Source: https://mixpanel.com/.well-known/security.txt · checked 2026-10-13

Across the market: security.txt (RFC 9116) in Web analytics: 9 of 33 companies

History

100 0 2026-10-06: 78 of 1002026-10-13: 78 of 100 2026-10-06 2026-10-13
Score over the last 2 runs we measured Mixpanel in: 78 (2026-10-06), 78 (2026-10-13).

Prepare your vendor review

A source is a starting point. Check the product, plan, legal entity and date before treating it as evidence for your purchase. These questions do not change the transparency score.

Mixpanel

8 found · 4 not found · 0 not measured across 12 public checks.

12 of 12 criteria have a measured result from the last 30 days. Oldest dated result: 2026-10-13.

Investigate 4 open evidence questions
  1. Certifications named

    Please share the current certificate or audit report and its scope, covered legal entity, products and validity period.

    Inspect this check
  2. Uptime SLA with a figure

    Which availability commitment applies to our plan? Please include the measurement window, exclusions and credit claim process.

    Inspect this check
  3. No third-party tracking before consent

    Which third-party requests occur before a visitor makes a choice, and for what purpose? Please distinguish the public website from the product.

    Inspect this check
  4. Named privacy contact

    Which privacy contact handles requests for our account, and what escalation path should we use?

    Inspect this check

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A shortlist holds up to six vendors across categories and lives entirely in the address of its page: share the link, bookmark it, put it in a ticket. Nothing is stored, so we do not know it exists.